VICTORIA FARD

Featured Collaborations

Inside a shopping mall with people walking and shopping. There is a large digital screen displaying a colorful floral pattern above the storefront of Simons, a department store. In the foreground, a golden unicorn statue with pink flowers around its neck is up on a red platform. Red ropes are set up to create a queuing area around the statue. Several shoppers are near the entrance, some looking at the display and some talking.

MAISON SIMONS

Presented in partnership with Maison Simons, Canada. In honour of the Year of the Fire Horse, MOMENTUM invites you into a realm of vitality and forward motion. Kindled by the element of fire, its red palette speaks to passion, courage, and the pursuit of freedom. It’s a story of auspicious beginnings and collective progress, carried by colour and light.

People observing digital screens depicting vibrant tropical landscape scenes with large colorful flowers, lush red and orange trees, and intricate cloud patterns.

2025 & 2026

SNAPDRAGON & OUTERNET LONDON

In partnership with Snapdragon and Outernet, the exhibition invites audiences into a world of calm, wonder, and imaginative escape.

SHEILD AND SHELTER

Rooted in human scale and designed to be experienced, the project brings together structure, balance, and atmosphere. Commissioned to design the lighting pattern and canted cedar paneling system for this Muskoka room, the artist created a light-filled haven where a double-height wall of panels is softly animated by tiny lights, echoing the glow of embers from a fire. In partnership with Barbora Vokac Taylor Architects.

Two women joyfully holding hands and smiling inside a shopping mall, with a vibrant floral canopy overhead and a digital screen showing a garden scene behind them.

G-CITY EUROPE & PROMENADA WARSAW

Presented by G-City Europe in Warsaw, the exhibition marks the first time the artist’s immersive worlds will come to life in Poland. Shown on a large-scale 3D LED screen at Promenada’s Digital Art Space, the work celebrates life, storytelling, and art’s power to inspire. These digital landscapes invite visitors to step inside and journey through captivating visual narratives. Free and open to all, the exhibition welcomes the public to wander, pause, and immerse themselves in these worlds.

2025 & 2026

A fantastical landscape with lush flowering trees, colorful flowers, rocky structures, and a clear lake reflecting the vibrant scene under a bright blue sky with fluffy clouds.

SUNDERLAND CITY COUNCIL

Colorful abstract art installation with a large clock face at the center, surrounded by vibrant patterns, geometric shapes, and multicolored spheres.

TERRAM showcased at the Expo Pavilion in Keel Square, featured on one of the UK’s largest outdoor LED screens. As Sunderland Riverside transforms into the UK’s first carbon-neutral urban quarter, this initiative highlights the importance of sustainability, culture, and community in shaping a better world for future generations.

2025 & 2026

MAD ARTS

The exhibition, in partnership with MAD ARTS, is a large-scale projection mapping experience at the Museum of Discovery and Science at Fort Lauderdale’s Esplanade Park and Riverfront. IGNITE Broward, South Florida’s premier festival featuring an array of immersive light and sound-based art experiences.

A floating digital billboard displays colorful artwork with dragons and flowers on the water near a waterfront walkway, in front of an amusement park with a large Ferris wheel and buildings.

REFLECTIVE SURFACES, ART BASEL, MIAMI WITH PURSUITS

Modern house in the woods with black exterior, wooden accents, and a sloped metal roof, surrounded by autumn trees.

Presented by Pursuits Beyond and Art Innovation, this large-format digital exhibition brings international contemporary art to Miami through a high-tech public installation. A floating barge carrying a large LED screen moves through the city, making the exhibition visible to a wide audience and offering more than 1.5 million viewers an immersive art experience within the Miami skyline.

DIGITAL DREAMS, PARIS OLYMPICS

Interior of a modern shopping mall with multiple levels, escalators, and large digital display screens showcasing colorful floral and scenic images. People are walking around and shopping.

RÊVERIE was presented at Westfield Les 4 Temps in Paris, in partnership with Artpoint, on Europe’s largest indoor anamorphic screen. Inspired by the timeless beauty of nature, the work brought together art, technology, and immersive storytelling on a monumental scale.

MILAGRO AT OUTERNET LONDON

MILAGRO exhibition at Outernet. The immersive work invites audiences into a dreamlike world that celebrates the wonders of nature through interconnected ecosystems and rich biodiversity. At its heart, MILAGRO imagines a future in which nature and urban life do not merely coexist, but flourish together in harmony.

2024 - Present

A crowded city street at night with bright digital billboards and advertisements, including a colorful display of flowers and a marquee for the musical 'Aladdin'.

MIDNIGHT MOMENT, TIMES SQUARE, NEW YORK

Fantasy landscape with iridescent flowers, colorful crystalline formations, pink trees, floating lanterns, and a reflective water surface under a partly cloudy sky.

Two dreamlike digital landscapes merge across 98+ screens of Times Square. Within the intricate hybrid world of MILAGRO lives an interconnected ecosystem and idyllic reverie of lush biodiversity, pockets of flowering plants, wild creatures, and towering skyscrapers. Created with forms echoing an archipelago, PAYAPA is a lush village of wooden kubos, hosting prodigious arowana fish, native inhabitants and springs enclosed in a mosaic of planetary corals.

AETHERIUS WITH 1STDIBS

AETHERIUS is a realm in the sky shaped by faceted terrain and kaleidoscopic vegetation. In partnership with 1stDibs.

A fantastical landscape with colorful trees, flowers, mountains, and a flowing river, featuring two deer, several butterflies, and a starry sky.

ONTARIO SCIENCE CENTRE

Surreal landscape with large, colorful, spiral-patterned structures resembling plants or flowers, red autumn trees, small wooden houses, and floating fish with pineapple plants in water.

‘TERRAM’ is an art experience that invites you to an Earth-like planet overflowing with life. The exhibition delves into the themes of science and technology, climate crises, and the conservation of nature. It reflects on our kinship with nature and abundance when life is left to run wild.

INFLUENCES, NEW YORK

Immersive Exhibition, ‘Influences’, showcasing the work in a 13 ft. tall by 60 ft. wide 3D LED Screen

Colorful decorative paper fans arranged in a circular pattern seen from above, with intricate patterns and vibrant colors including gold, blue, and yellow.

ILLUMINATION

A piece inspired by the relations of books, manuscripts and objects that connect peoples, communities, and cultures.

A surreal scene of a person standing in a pond among colorful flowers with a night sky filled with stars, a large full moon, and clouds.

TERRANAUTS JOURNEY

A world of ever-growing flora and fauna, infinite rainbows and life giving water. Be part of our #terranautsjourney.

A symmetrical collage of various flowers including red, yellow, and beige roses, with a background of greenery and intricate patterns. The composition is dense and colorful, featuring a kaleidoscopic arrangement.

REMINISCE

Exploring the boundaries of ornament and culture. Using digital tools to reimagine our past, it uses colours and patterns from these heritages to embody and preserve the beauty of ornament.

Abstract digital art with a symmetrical, reflective design featuring metallic and glass-like textures in gray, black, and red hues.

CATHEDRAL

Designing ornament as structure through manual and algorithmic subtraction of spheres and cones to generate a cathedral of unique sacred spaces.

The interior of a modern building with large glass windows, featuring a digital art display of a vibrant, colorful fantasy cityscape with pink trees, flamingos, skyscrapers, a giraffe, and a decorative mandala on the ceiling.

A symmetrical abstract pattern in black, white, and gray with organic shapes and holes creating a complex, mirror-like design.

ORIGINS

Developed in two phases, Ornamental Structure focuses on the process of algorithmic generation of the ornament and the methods of designing a religious sacred space - a Cathedral - through one singular method, Subtraction.

Collaborations and Projects

Connecting people through immersive forms of storytelling.